Smallholder pineapple farmers face marketing, production, post-harvest challenges and also lack clean planting materials. Meanwhile, University of Cape Coast in Ghana has the capacity to generate knowledge and advanced technologies to make pineapple farming profitable. The overall goal of this project is to evolve an action research with students, scientists, lecturers, entrepreneurs and smallholder pineapple farmers to develop a sustainable commercial pineapple value chain to increase smallholder pineapple farmers’ yield, income and improve their livelihood.